Unadulterated

The companies that will thrive in the coming years will be the ones that have purpose integrated into their business. They will help to solve important social and environmental problems, including climate change and inequity, through the power of their business.

Pure Strategies was founded to help companies transform business to create a more sustainable future. As an organization, we became B Corp certified to continue on that mission and connect to like-minded organizations working to do the right thing to support each other. We are proud to share our progress over the last year as a certified B Corp.

For decades, we’ve been concerned about products and packaging found to contain chemicals linked to chronic disease, including cancer and endocrine disruption. With efforts to increase the circularity of materials, these hazardous chemicals unintentionally could end up recycled into future products — even finding their way into "greener" options.

The climate crisis and its impact on extreme weather, future carbon regulation, and the threat of this worsening are driving companies to manage risks and ensure a future for their business by setting aggressive goals to reduce greenhouse gas emissions — but is it enough?   

Companies are increasing the diversity of foods used to not just deliver flavor and a unique sales angle, but to also support more resilient and sustainable production. 

With rising demand for plastic, little recycled content and poor recycling rates, companies need to look carefully at their packaging strategies to ensure improvement of packaging design, recycling systems, and consumer engagement in recycling.

Now is the time for setting goals with impact.  We learned that the incremental goals from the past led to limited progress.  Real transformational change is required to tackle issues such as climate change, water risk, and biodiversity loss, among others.  Companies need to have their next generation of sustainability goals be bigger and bolder. 

Pioneering farmers and ranchers are finding that the strategic combination of regenerative farming practices deliver important benefits such as rebuilding soil, replenishing water, restoring biodiversity, revitalizing rural communities, and increasing profitability. 

There is more demand than ever to advance safer chemicals programs at your company. One proven way to help get on the right course is through benchmarking to create a baseline that lets you compare your performance against other firms’ chemicals management practices.

Tim Greiner, co-founder of Pure Strategies, helps companies like Walmart, The North Face, and Seventh Generation deepen their corporate responsibility efforts. “I’ve been privileged to make a meaningful difference." 

Best practices companies are taking to get closer to the farm while advancing critical sustainability aims and gaining valuable business benefits.

The Pure Strategies report - Connecting to the Farm - outlines best practices that companies across industries can leverage to help realize cost savings, reduced risk, and new growth opportunities while building more sustainable agricultural systems with their supply chain partners.