Unadulterated

Pure Strategies’ latest research reveals growth in corporate spending in sustainability; more than 80 percent of surveyed companies expect a budget increase from 2016 to 2017 with a third anticipating double-digit growth.

Nestlé and Unilever are helping set the standard for sustainable agriculture, according to a survey of over 150 global sustainability heads conducted by Pure Strategies.

The Guardian featured Pure Strategies’ report, Advancing on the Path to Product Sustainability, in an examination of the financial benefits of sustainability. Our research found the top business value gained was employee engagement, with 33% of survey respondents realizing $5m or more.

Those of us in the field may share a deep-seated belief that sustainability efforts across the product value chain pay clear dividends — but it’s nice to have proof. Nearly all firms state that they have achieved business benefits from their product sustainability programs, according to the second Pure Strategies survey of companies involved in product sustainability.

Companies committed to product sustainability enjoy the benefits of manufacturing cost savings, brand enhancement, employee engagement and other important financial and organizational value.