Unadulterated

For decades, we’ve been concerned about products and packaging found to contain chemicals linked to chronic disease, including cancer and endocrine disruption. With efforts to increase the circularity of materials, these hazardous chemicals unintentionally could end up recycled into future products — even finding their way into "greener" options.

Tim Greiner, co-founder of Pure Strategies, helps companies like Walmart, The North Face, and Seventh Generation deepen their corporate responsibility efforts. “I’ve been privileged to make a meaningful difference." 

Radio Flyer and Beautycounter stand among leading companies taking proactive steps to manage chemicals in their products and supply chains. These and just over twenty other firms benchmarked their programs and performance in the newly launched Chemical Footprint Project.

The states of Washington and California are breaking new ground by providing consumers with information on potentially harmful chemicals in the products they buy and use on a daily basis.

Chemicals and materials in products, processes, and packaging are facing greater scrutiny and growing demands from retailers, regulators, competitors, and consumers - new rules of the game are rapidly emerging.