Tim Greiner Helps ‘Stir it Up’
by Tim Greiner
27 October 2008
Tim Greiner, Managing Director of Pure Strategies, is recognized for his contributions to improving corporate sustainability in Gary Hirshberg's engaging book, Stirring It Up: How to Make Money and Save the World. In his 2008 book, Hirshberg, the CE-Yo of Stonyfield Farm Yogurt, describes how he built a successful $300 million-per-year business while embracing environmental principles and practices.
He notes Tim's pivitol role in guiding Stonyfield's journey on the road to being green. Hirshberg demonstrates that going green actually saves companies money in the long run. Companies that measure and reduce their climate footprint, cut down on trash and packaging, convert waste to energy, and build sustainable supplier relations can enjoy greater consumer loyalty and significant savings over the long term as Stonyfield Farm Yogurt has.
Check Hirschberg's book out at here.
Written by Tim Greiner
Tim Greiner, a Pure Strategies Co-founder and Managing Director, has pioneered approaches to building environmental and social integrity into products, brands, and businesses. He is also a co-founder of the Chemical Footprint Project and has guided sustainable chemicals management strategies for companies across diverse industries. His experience spans the spectrum from developing sustainability strategy, drafting sustainability goals, designing product sustainability programs, creating approaches to transform sustainable supply chains and facilitating a landscape level stakeholder process to improve climate and water quality outcomes.
Tim's recent projects include helping build a leading climate strategy for Ben & Jerry's, developing sustainability goals for King Arthur Baking, creating a corporate sustainability strategy for Lush, and developing a regenerative grazing standard for Timberland.
