As consumers and customers increasingly call for products free of toxic chemicals, many companies are embedding these concerns for human health and the environment into their products. Using sustainable materials can differentiate a company’s products and reduce the exposure of consumers, employees and workers to hazardous substances.

Pure Strategies helps businesses shift their approach from managing chemical risks to anticipating regulations and proactively seeking safer materials. We have assisted in the development of corporate restricted substance lists and safer ingredient strategies. Our work with companies has also included assessing ingredient environmental and human health hotspots and alternatives for existing materials. Pure Strategies has helped clients create product and packaging guidelines and tools and integrate chemical evaluation and life cycle thinking into the earliest stages of product development. Our work includes:

• Product chemical standards for apparel and toy companies
• Co-development of the Chemical Footprint Project, a tool for meaningful measurement of overall corporate performance towards safer chemicals in products and supply chains
• Green Screen analysis for a large Fortune 50 multinational
• Creation of a restricted list of additives for Stonyfield Farm’s plant-based yogurt cup